Wakatobi Resort in Ecotourism Resort Awarded the Best in the World

WARN Earth Day on March 31, 2012, CNNgo travel sites list hotels and inns throughout the world's best ecotourism. Amazingly, Wakatobi Dive Resort in Wakatobi, Indonesia, also included in the list.

The resort is in South Sulawesi was called as a resort with one of the best diving sites around the world, which also continues to focus on issues of marine conservation and community development. "Wakatobi Dive Resort to help the environment around it, preventing the surrounding coral reefs damaged," said Justin Francis, founder responsibletravel, tourist sites are also able to assess how this resort hotel on the list of world's best ecotourism.

"The resort employs 150 local people and creating a program Collaborative Community Based Reef Management, which is made ​​of coral reef sanctuary," said Justin again.

Surrounding villages also receive financial incentives to improve their infrastructure. Other contributions from this resort is for educational and strengthen local support to protect the precious marine life in the region. Currently, the conservation program to protect more than 22 miles of coral reefs in the region.

Any guests staying at this resort can explore an underwater paradise Wakatobi is located just a few minutes from the resort so it did not take long to get there. Also in this resort are rented boat rentals, as well as diving equipment. There are also spa facilities to pamper yourself after a weary dive in the sea.

source at : okezone.com

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The Vanishing Painting Leonardo da Vinci Answered

MILAN - After more than 30 years of searching for mural painting of Leonardo da Vinci's long lost, Maurizio Seracini found evidence that the legendary mural was hidden in the wall where he painted in 1503.

Some time ago, Seracini and his colleagues report that they have found chemical evidence that the painting titled The Battle of Anghiari work of da Vinci, was behind a mural younger.

The Battle of Anghiari a mural depicting the work of da Vinci battle between Milan and the Italian League-led Republic of Florence, in the field in 1440 Aghiari ago.

Mural is in the Palazzo Vecchio's Hall of the 500 (Florence town hall), then in 1563 lost and art historians argue that the work was destroyed when Giorgio Vasari's hall remodel. Vasari to paint six murals along the walls of the new hall from east to west.

Proclaimed Live Science, Friday (03/16/2012), a new mural was made by Vasari did not destroy it. An evidence reveals that da Vinci's mural covered only by a mural titled The Battle of Marciano work of Vasari.

To see the mural behind Vasari's work, researchers led by investigators Seracini entering the camera through the six-point, by choosing a position that will not break Vasari painting.

"Although we are still in the early stages of research and there is still much to be done to solve this mystery, evidence has shown that we are not misplaced," said Seracini which is the Founding Director of the Center of Interdisciplinary Science for Art, Architecture and Archaeology at the University of California San Diego.

Support the hypothesis of the location of da Vinci painting, Seracini and his group reported four evidence. First, one of which successfully obtained a sample containing a black material that has a chemical composition similar to the black pigment on the painting of Mona Lisa and St. Petersburg. John the Baptist.

Second, fragments of red material found estimated that consists of organic matter associated with varnish. Third, through the high definition image obtained by surveillance cameras, investigators found a cream-colored material on the original wall, and they can only be made with a paint brush.

Finally, the researchers confirmed the spaces left between the brick wall where the mural work of Vasari, the wall behind him. It has also been found in an earlier study using a radar scanner. (FMH)
source at: okezone.com

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To Keep Customers, Brick-And-Mortar Stores Look To Smartphones

Best Buy must live in fear of shoppers like Ave Lising. He and a group of friends walk through the Stanford mall in Palo Alto, Calif., their cellphones clutched in their hands.

Lising visited the electronics retailer recently, shopping for a video game.

"I went to Best Buy [and] looked at the price," Lising says. "I was like, 'Ehh — I'm sure I can find this cheaper online.' "

So he whipped out his smartphone and scanned the barcode, found it cheaper and ... no sale for Best Buy.

There's a word for that kind of in-store comparison shopping: "showrooming."

Bryan Wargo, co-founder of a startup called Nearbuy Systems, says everyone in retail "knows they're being showroomed. But they don't know by who, for what products, when it's happening [or] what kind of consumer does that."

A mobile shopping revolution is under way, and brick-and-mortar retailers are worried.

Consumers using smartphones and tablets are changing the way stores market, set prices and track customer tastes — leaving mobile technologies poised to roil the $4 trillion U.S. retail industry.

Learning More About Brick-and-Mortar Shoppers

When you shop online, marketers are following your every click. But when you walk into a store they know almost nothing about you.

That detailed information about in-store shoppers is exactly what retailers want.

Nearbuy Systems/YouTube A screen shot from a Nearbuy Systems demo video shows how the company's technology can help retailers track where consumers are in a store.

Wargo's company is using mobile technology to try to give it to merchants. Inside a drafty warehouse in Menlo Park, less than a mile from Facebook's sprawling new headquarters, Nearbuy has created a mockup of a big-box retail store.

There are fake shelves — the floor is laid out in a grid with blue masking tape — and there's a network of security cameras overhead. But instead of tracking real customers around the space, they're tracking a group of little robots.

The robots spend hours cruising around, towing cardboard cutouts of a Stormtrooper and Boba Fett from Star Wars, both holding iPhones.

Wargo and Nearbuy co-founder and Chief Technology Officer Marc Jamtgaard are using their technology to track the Stormtroopers — or real people — to within a couple feet of where they're standing.

"It's tracking my iPhone right now, so it is using Wi-Fi, which gives us about 10 meters of accuracy," Jamtgaard says. And because Wi-Fi is often imprecise, "we are augmenting that with the video surveillance system that is in this warehouse," Jamtgaard says.

"Our challenge was, take what we already have, and most stores have — Wi-Fi and ... video for security and things — and mix those two signals together to create something that is more accurate," Wargo says.

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Following Digital Breadcrumbs To 'Big Data' Gold

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Retailers could use this technology to build apps to guide customers through their store aisles to specific products, or even deliver discounts and coupons based on where people are standing in any particular store.

"The vision everyone has for this technology is that you walk in front of the soda. And then Coke and Pepsi in the background are going to bid up to see who can send you that coupon," Wargo says.

This kind of technology could also let stores know if you are on your phone checking prices — or even buying something from a competitor.

In other words, it could give those retailers who are being showroomed a fighting chance to win back your business before you walk out.

In short, it could save you money.

But, as Wargo says, "people need to opt-in. People need agree to be tracked or provide location-based services, or else we're not going to do it."

A Fine Line Between Convenience And 'Creepy'

These kinds of technologies "are really walking a fine line," says Julie Ask, a mobile marketing guru at Forrester Research.

Ask says most new mobile shopping apps are making more or less the same bargain with their customers, trying to strike a balance between using the information they're collecting "in a way ... that makes me smile and say, 'Yeah, you know, I'm having a better day; I like this,' — versus something that seems creepy, as if I am being watched or followed," she says.

And when companies get this trade-off right, she says, consumers love it. She's totally comfortable, for example, scanning her prescriptions into a mobile app created by Walgreens. "It's about refilling a prescription in less than 20 seconds," she says.

Back at the Stanford mall, Lising and his friends agree. They like the idea of the Fandango app that tracks users everywhere they go, to tell them nearby movies that will start within an hour. "That would be helpful for sure," they say.

Like Lising, most customers are comfortable giving up all sorts of sensitive information if they feel like it is being used to help them — and if they believe it's not going to be abused.

So right now, brick-and-mortar stores are trying to figure out ways to get all of us to share more and more personal details through our mobile devices as we shop.

source at: http://www.npr.org/blogs/alltechconsidered/2012/03/27/149463201/to-keep-customers-brick-and-mortar-stores-look-to-smartphones

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